SEP
23
2009
Finding Stachesperation for Kids
- Posted By:
- Julie Jones
- Date:
- September 23rd, 2009 /// Keathley Culture
Supporting charities within our community is an essential part of Keathley culture. In the name of that belief, Keathley is founding the Akron chapter of Mustaches for Kids. The guys in our office will grow their best mustaches this November to raise funds for children’s charities in Akron.
To inspire the mustache growers among us and fuel the excitement of their supporters, our staff has been passing around some stachetacular photos and videos. We can hardly wait to share the chapter’s success (and more shots of our staff rockin’ it stache style).
Where do you find stachesperation?
SEP
18
2009
…you’re livin’ in the past, it’s a user generation
- Posted By:
- Brandi Hensler
- Date:
- September 18th, 2009 /// Marketing Trends
We’ve all heard the claims that with social media, the possibilities are endless. Okay, here’s the pickle: I want to make a monster movie, but am sans resources. Can I use social media to get talented writers and filmmakers to give me content for a feature-length film?
Enter our friends from last year’s SXSW awards, the creators of LostZombies.com. These 3 East Bay residents started a zombie-themed social network with the goal of creating the world’s first community generated feature-length zombie documentary. Users submit videos and photos based on loose guidelines, with the best content compiled to complete the film. And with their zombie culture sweeping the nation, the guys are well on their way to success. There’s been close to 1,000 videos, over 100 blog posts, and over 7,000 photos submitted to date. Check out some of the user-generated content on their People’s Choice Award-winning site.
What makes this so successful when Fortune 500s can’t get people to fill out a survey? It’s a two-way street. Hopeful filmmakers get a chance to break into the business with their work featured in the film, and the people get zombies. Zombies, dude.
Lost Zombies in Prague